Dave could have been a professional footballer had he been more skilful. Possibly the best English player never to have been capped by his country, he now throws himself into all sorts of sporting challenges in his role at SEGA.

There is no sport Dave won't watch, and he can regularly be seen attending major football, snooker, tennis, motor-sports and athletics events. Which is fairly handy when SEGA boasts a line-up including Football Manager, Football Manager Live, World Snooker Championship, Virtua Tennis, SEGA Rally and videogames based on the Beijing 2008 Olympic license.

As the current SEGA Virtua Tennis champion, it's clear he has the skills to back up his billing, and Dave will be bringing you regular updates on his sports and motoring escapades.

Originally from the small town of Stafford, Dave was blinded by the bright lights of London six years ago, and has been sailing on the good ship SEGA for the last 2 years. His lifelong ambition is to travel to Lincolnshire, where he's heard the fish and chips are excellent at this time of year.

Dave says his profile picture doesn't do him justice - he doesn't look anywhere near that strange in the flesh.

Biggest achievement to date: "Thrashing the Brand Marketing football team 10-1 - it was a massacre."

It’s that time of year again, when New Year thoughts turn to getting a little bit fitter, and with lots of football fans in the office we decided that our get-fit campaign should come in the form of a five-a-side football team.
So, we found a league, we entered, and yesterday we played our first match; […]

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Fancy something for the weekend? You do? Good! Because a wicked demo of Virtua Fighter 5 is now available to download for the Xbox 360 via Marketplace.
The demo will give you a taste of both the offline VS. and arcade modes, allowing you to play as either Akira, Sarah, El Blaze or Eileen. And you […]

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In 1986 Lancia displayed the ECV1 (Experimental Composite Vehicle) at the Bologna Motorshow. It was a composite technology concept car testing the use of carbon kevlar, thermosetting and thermoplastic resins, glassfibre and honeycomb in-car production. It was also considered as Lancia’s prototype Group S rally car (a formula sadly never to exist due in part […]

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Very early on in the SEGA Rally project it was decided that we wanted vehicles in the game that were just that little bit more extreme in appearance than the usual saloon based rally car.  The Baja Dune Buggy was a fairly obvious design choice as it is a very popular type of all terrain […]

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Here at
SEGA we have been encouraging people to get down and dirty for the
launch of the ‘King of rally games’ SEGA Rally by urging you to advertise the game
on your own muddy cars. We want you to send in a picture of your dirty
car with a SEGA
Rally inspired slogan written into the dirt for […]

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I am very excited to announce that the demo for SEGA Rally, our truly thrilling and highly anticipated racing game, is available for download on the Xbox LIVE Arcade for the Xbox 360 video game and entertainment system from Microsoft. 
The demo features two quick race tracks taken from the colourful, steep sided Canyon environment […]

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The Leipzig Games Convention in Germany has become Europe’s leading showcase of all that’s ace in the world of videogames. So naturally SEGA was there between 23rd and 26th August with all its very best stuff. So here is a comprehensive roundup of all the new media we released during the event.
Leading the charge for […]

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Not many games have enjoyed the level of anticipation that SEGA Rally’s
move to next-gen has had. And as the release date ticks ever closer,
we’re jumping back into the Co-Driver seat with programmer Dave Hosier,
who answers our questions and reminisces on the years of abuse he gave
Evel Kenival…
What are your all-time favourite video games?The list would […]

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The butterflies start to grow in my stomach around this time every project cycle - and it’s a good thing. It always happens with every project - no matter how much planning, schedule updating, and iteration on features has been completed; time is rushing quickly by when you’re ‘pushing to Alpha’.
If any Producer says they’re […]

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You’re probably quite aware by now that SEGA Rally has quite a varied selection of cars, so it won’t be much of a surprise to know that we have also included the Audi quattro A2 and the Peugeot 205 T16 Evolution 2. 
Both of these cars were pioneers within the Rally scene, the Peugeot 205 […]

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